In the operating room, every decision counts. Accurately understanding a patient’s anatomy can make the difference between a complicated surgery and a successful procedure. The partnership between ARSOFT and Sincronía Médica Aplicada (SIMA) brings LAIA XR, the extended reality platform, to medical centers and hospitals in Mexico to enhance surgical planning and patient safety.
LAIA XR: Extended Reality for surgical planning
Developed by ARSOFT, LAIA XR enables doctors and surgeons to study their patients’ medical images and plan surgeries using the latest immersive technologies and Artificial Intelligence, improving understanding of each clinical case.
Its main advantages include:
- Precise surgical planning: Anticipates risks before the intervention.
- Quick access to medical information: Optimizes resources and time within the hospital.
- Remote collaboration: Connects specialists in real time, even from different cities or countries.
More than 2,000 successful medical cases attest to LAIA XR’s potential, establishing it as one of the most advanced augmented and virtual reality tools in medicine.
Sincronía Médica Aplicada (SIMA): Comprehensive experience and commitment to health
With over 15 years of experience, SIMA offers 360º hospital solutions: from comprehensive medical services across various specialties, medical equipment, and biomedical engineering to hospital infrastructure with architectural and construction solutions in compliance with applicable regulations. Its multidisciplinary team of over 200 professionals works with an ethical, patient-centered approach. Clients can find everything they need in one place.
Certified in ISO 9001:2015 (Quality Management Systems – Requirements), ISO 13485:2016 (Quality Management Systems – Regulatory Purposes), ISO 27001:2022 (Information Security Management Systems – Requirements).
A partnership with human and technological impact
The integration of LAIA XR within SIMA combines cutting-edge technology with hospital expertise, enhancing operating room safety, medical team efficiency, and patient experience. Additionally, it strengthens the digitalization of the healthcare sector in Mexico, bringing advanced technologies to hospitals seeking innovation without compromising quality of care.
“With LAIA XR, we want doctors to have the best tool to understand each clinical case and plan every procedure with confidence. Thanks to SIMA, this technology will reach more hospitals and professionals, and most importantly, more patients who will benefit from safer care,” says ARSOFT CEO Santiago González Izard.
Medical innovation with a human focus
The ARSOFT–SIMA partnership demonstrates that healthcare digitalization is not just about technology—it is a commitment to people. Tools like LAIA XR enable safer interventions, better-trained professionals, and more reassured patients, transforming healthcare delivery
